Universal Industries ltd is a startup company based in Dubrovnik, Croatia. The team consists of four students in their mid-20s, who gave them an opportunity to look at the necessary solutions from a fresh perspective. Their primary goal is incorporating IoT solutions into everyday life, based on the vision that the future of all cities is adopting smart city concept. They have already implemented a Smart Sprinklers System, Smart Solar Benches and a Smart Parking System in Dubrovnik. By implementing these systems, they have only began to make their city more sustainable, energy efficient, inter-connected and most importantly, more approachable to its citizens.